Queensland Solar and Lighting
High-Converting Solar Website for a Leading Installer in Brisbane
- Client: Queensland Solar and Lighting
- Industry: Renewable Energy / Solar Technology
- Location: Brisbane, Australia
Client Overview
Queensland Solar and Lighting is a trusted solar power company based in Brisbane, Australia. Specializing in 6.6kW solar system installations, they serve residential and commercial clients across Brisbane, the Gold Coast, and surrounding areas. With a focus on delivering unbeatable pricing without compromising on quality, they’ve earned a strong local reputation in a competitive market.
Project Goals
Queensland Solar and Lighting approached Thynk Studio to redesign their outdated website with three key goals:
Modernize the Brand Online – Compete visually with top providers like MC Electrical and Springers Solar.
Improve Local Lead Generation – Increase inquiries for their popular 6.6kW solar packages.
Boost Trust & Conversions – Clearly communicate their value proposition and workmanship quality.
Our Solution
Thynk Studio delivered a custom WordPress website with strong visual impact, fast performance, and conversion-focused content tailored for the Queensland market.
✅ Tailored Design for Local Credibility
We used a clean, Australian aesthetic with Brisbane-based imagery and color tones inspired by the sun and sustainability. The design aligned with customer trust cues — highlighting warranties, certifications, and workmanship guarantees.
✅ Conversion-Optimized Pages
We built persuasive service pages centered around high-volume local searches (like “6.6kW solar Brisbane”), plus clear CTAs like “Get a Quote,” “Book an Inspection,” and “Call Us Today.”
✅ Location-Based SEO & Google Readiness
Our SEO-focused structure helped improve visibility in Brisbane and Gold Coast suburbs. On-page optimization included:
Clean URL structures
Localized headers and copy
Schema markup and performance optimization
✅ Mobile-First & Lightning Fast
With a mobile-first approach and <2s load times, the new site delivers a seamless experience across devices — crucial for users browsing from mobile phones during the day.
Key Features Delivered
Custom WordPress design
High-quality graphics and video integration.
Complete Redesign according to the client’s preference
Integrated contact forms
Let’s Design Something Powerful Together
You’re just one step away from a solar website that turns traffic into leads. Talk to our team and let’s create a website that energizes your business.