CRO & Lead Optimization for Solar Companies
Turn Website Visitors into Solar Leads – Consistently
Maximize Every Click, Boost Every Conversion
Solar leads are expensive to generate — but most websites convert less than 2% of their traffic. At Thynk Studio, we help you fix that.
Our Conversion Rate Optimization (CRO) and Lead Funnel Strategy ensures that every visit to your site has a higher chance of turning into a call, quote request, or scheduled appointment. With real-time data, heatmaps, A/B testing, and years of solar UX insights, we engineer your website to convert.
Why CRO Matters for Solar Businesses
💰 Lower Your Cost Per Lead
📈 Boost Existing Marketing Campaigns
🧠 Data-Driven Decision Making
🔄 No More Guesswork
What’s Included in Our
Solar
CRO Service:
User Session Recordings
We analyze how users move, scroll, and click on your site — and identify friction points.
A/B Testing of Pages
We test different versions of headlines, CTAs, forms, and layouts to find what converts best.
Lead Funnel Optimization
We streamline your forms, click-to-call buttons, quote flows, and booking paths to reduce drop-offs.
Mobile Conversion Opt.
Over 70% of solar leads come from mobile — we optimize mobile UX for lead capture.
CTA Placement & Copywriting
We place call-to-actions (CTAs) strategically with compelling messaging tailored to the solar customer journey.
Tech & Performance
We improve page load times, eliminate UX bugs, and reduce distractions that kill conversions.
What We Optimize in Your Solar Website
Area | Before CRO | After CRO |
Homepage CTA | Buried mid-page | Sticky header + floating CTA |
Quote Forms | 7 fields | 3-step wizard, mobile-optimized |
Testimonials | Low trust | Video testimonials + badges |
Page Speed | 5s+ load time | Under 2.5s on mobile |
Lead Offers | None | Free solar calculator, rebates PDF |
Frequently Asked Questions
What’s a good conversion rate for a solar site?
Industry average is 1.5–2.5%. With CRO, we help clients achieve 5–10%+ on optimized landing pages.
Do I need to redesign my website?
Not always. We often optimize your existing site with minimal layout changes — though pairing CRO with a redesign unlocks even better results.
How long does it take to see results?
You’ll often start seeing measurable improvements within 30 days — especially if you’re already getting traffic.
Can you work with solar lead-gen landing pages too?
Absolutely. We work with both full sites and dedicated PPC/funnel pages for lead generation.
What tools do you use for testing and analytics?
We use tools like Google Optimize, Hotjar, Clarity, GTM, and GA4 to track, test, and refine.
Ready to 2x–3x Your Leads?
If your solar site is getting traffic but not enough leads, you don’t need more ads — you need better conversion optimization.